Part 3: Korean Pavilion at the ITU
Part 3: Korean Pavilion at the ITU
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  • 승인 2004.10.01 12:01
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Korea Confirms its IT Status

Export Prospects Soar for Large, Smaller IT firms

Busan City to Actively Support Regional IT Companies

The "Busan ITU Telecom Asia 2004," dubbed the Olympics of global information and communication technology, ended Sept. 11 with the hosting of the "Public Day" as the final event.

About 50,000 guests, including ministers and vice ministers from 32 countries, and 224 companies from 27 countries participated in the event. The participants were also actively engaged contract negotiations, helping to support the overall success of the international event.

Concern was voiced about the event before the opening ceremony because of the lower level of company participation than a year earlier in Hong Kong and the poor coordination of the organizing committee. However, it was appraised as a successful event in general.

Through the event, the domestic IT industry - represented by the major conglomerates plus domestic small and medium-sized IT companies - proved that it is of world-class level through the stunning products and technologies on display at the "Korean Pavilion" and "Busan Pavilion." A total of 88 small venture companies (55 in the Korean Pavilion and 33 in the Busan Pavilion) participated in the Busan ITU Telecom Asia 2004.

An organizing committee official said, "The exhibition provided small venture companies facing difficulties in exploring overseas markets with a superb opportunity to introduce their brands and technology to a worldwide audience. Some companies established cooperative relations with enterprises in the Middle East and elsewhere in Asia, including China."

The 1,716-suare meter Korean Pavilion housed 30 booths where products and technologies in five fields - mobile communications, broadcasting, software, Internet, and games - were on display.

Headlining items included advanced systems such as Bluetooth USB, two-way satellite multimedia communication systems, digital pens using the optical location recognition technology, mobile games, and multimedia contents, all of which attracted keen interest from visitors.

CNS Technology, a company specialized in video telephony, established a first by developing and introducing chips exclusively to handle video for hardware-type terrestrial Digital Multimedia Broadcasting (DMB). The company's chip enables the implementation of video in real time through DMB. It plans to supply the chips to domestic and foreign makers of mobile phone terminals and TV receivers beginning this December.

Dinnovan, a company specialized in added value communication solutions, introduced its "U Conference" solution, plus "MACS," a mobile animation automatic conversion solution, and its "megaIVR," which can accommodate PSTN and IP simultaneously.

Communication equipment companies also won favorable responses. R.F. Hitec, a professional repeater maker who introduced the base station equipment for W-CDMA, and Woojeon System, who introduced DSLAM set-type equipment for VDSL, received positive approbation from visiting professionals from Iran and Egypt.

Base station equipment, amplifiers, and GP receivers developed by Sewon Teletec., Chungho Information and Communications, and Danam Communications also gained a good reception from visitors.

Among mobile phone parts makers, Trais attracted keen interest with its Xenon Flash Module, which enhances a camera phone's ability to capture images in low-light conditions. The new product, designed as a replacement for existing camera phone LEDs, has a maximum luminosity of 1,700 lux even in quite dark places, far better than the 1 lux offered by exiting LEDs. Accordingly, it can capture bright and clear images when photographing, say, at night.

Busan-based companies also displayed their port and logistics-related software during the exhibition developed through the application of technology to the needs of the port city. Of particular note, Korea Computer Service introduced port logistics software that combined radio frequency identification (RFID) capability and the Ubiquitous Sensor Network (USN).

Tongmyung University introduced a phrenological program based on face-image analysis and a StarCraft game voice recognition module developed Prof. Lee Eung-joo of the university. He is considering commercializing the product after developing its English and Chinese versions. The StarCraft game voice recognition module was developed by Prof. Kim Jung-in by combining voice recognition technology and the NT Windows "hooking" technology.

Minister of Information and Communications Chin Dae-je directly met with ministers and vice ministers from about 20 countries during the exhibition period to seek ways of helping local companies advance into overseas markets.

Overall, domestic IT companies engaged in some 300 export consultations during the event period and concluded a number of memoranda of understanding (MOU). KT signed an export contract with Asiatech, an Iranian super-speed Internet ISP provider to export $26 million worth of super-speed Internet network equipment through to 2005.

The company also concluded a MOU with Algeria Telecom for the construction of a 150,000-circuit super-speed Internet network by 2006.

LG Electronics contacted to supply the third-generation mobile phone (W-CDMA) LG-U8150 to Orange, the business communications arm of Australian wireless communications provider, Hutchison.

Not only large companies but also smaller firms achieved satisfactory results by concluding or embarking upon export negotiations for their products. A total of 55 small and medium-sized IT companies, including 25 Busan firms engaged in $3 million worth of export consultations.

Sean IT of Busan, for example, concluded an export contract for the joint development of game software with Terasa in Japan. MTT succeeded in concluding a MOU with the Tabaco Group, which operates seven subsidiaries including a deluxe hotel in Vietnam, for supply of a resource management system and transfer of the relevant technology.

DIGM Information and Technology and Doctor Schmidt of Japan have concluded business worth $1 million for exports of 400 copies of "Baro-CMS," the former company's Web site automatic management system, either through direct or OEM-type exports.

IS Communications concluded a MOU with Kenox of Japan to supply electronic blackboards for educational purposes, while IMC will contract with Bridge Japan within this month for the supply and technology transfer of an apartment management system. Upon contract signing, IMC will serve as the marketing, service, and repair agent in Japan for a fee of $4,200 a month. Once its sales network is successfully established in Japan, IMC will look to make inroads into the Chinese market with its Japanese partner.

Korea Computer will supply $2.5 million worth of U-Port System based on RFID to Busan Port Authority. Meanwhile, Dream Media is negotiating to export its online game, "Tongstongs" to TOT Cooperation Public Company Limited in Thailand, and Bitweb is committed to winning the Korea Dentists' Credit Cooperatives Federation as a customer to supply its wire server system, a potential contract worth $100,000.

A spokesperson for Busan City said that this event has produced good results for regional IT companies while giving them the confidence to successfully compete with foreign enterprises. On the occasion of the ITU, the spokesperson said it would promote the enhancement and specialization of the regional IT industry.

In particular, the investment contract made between a Busan IT company and a Japanese multinational IT concern for game development was the biggest achievement of the Busan ITU, the spokesperson stressed.

On the occasion of the successful hosting of the ITU Telecom Asia, the spokesperson said Busan City will strengthen its assistance for the local IT industry. This will include the construction of an advanced IT infrastructure in order to foster selected IT industries with the aim of forming a robotics and automation (R&A) hub. In addition, the City will expand its R&D base and double its support for individual IT companies in the form of financial assistance, managerial assistance, overseas market exploration and the fostering of professional IT personnel.

During the four-year period from 2005 to 2008, Busan City also plans to build the proposed 33,000-square meter "IT Complex Center" in Woo-dong, Haeundae. With 13 floors above and two floors underground the project is estimated to cost 49 billion won. It also intends to spend 4.97 trillion won to upgrade equipment in four existing support facilities as a means of assisting IT companies to effectively cope with rapidly changing industry trends.

To complement these initiatives, it will extend the operation period of Busan IT Venture Investment Fund No. 2, valued at 11 billion won by an additional five years until 2012 to actively support regional IT companies who face serious difficulties in securing operating funds.

Busan City Major Huh Nam-shik said at a breakfast meeting with CEOs of regional IT companies on Sept. 9, "The city will work to elevate the share of the regional IT industry from the present 2 percent of total national production to 8 percent by actively fostering the IT sector as a regional strategic industry."

[ITU Booth Visit / ETRI Booth]

Displaying Results of 5 Research Projects

>>Advances in Wireless Internet, Digital Broadcasting on Show

The Electronic Telecommunications Research Institute (ETRI) of Korea displayed the results of its five most recently concluded research projects in the fields of wireless Internet, digital broadcasting, broad-band telecom and next-generation Internet at ITU Telecom Asia 2004.

The research institute demonstrated Sky Life HD broadcasting, real-time two-way VoD, real-time two-way VoD for university entrance exam preparation, wireless service plus optical cable Internet services. Its mobile Internet system uses the 2.3GHz frequency band and provides high-quality Internet service as good as wired ADSL service at reasonable prices.

Samsung Electronics, Hanaro Telecom, KT, KTF and SK Telecom formed a consortium last year to develop mobile Internet technology. The project will be completed next year and commercial services will begin by 2006.

At the same time, ETRI displayed its digital on-channel repeater (EDPCR), which enables implementation of SFN (single frequency network) with already deployed digital broadcasting transmitters. The technology eases bottlenecked channel allocation resulting from insufficient bands of frequencies and the difficulty in establishing relay stations in shadow areas, an ETRI spokesman said.

In addition, the ACAP nationwide data broadcasting system and next-generation home router system were showcased, eliciting positive response from many foreign visitors.


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