WAYNE, PENNSYLVANIA, USA — One of the hardest challenges facing European technology companies is how to break into the US market. Opening and staffing a US office is expensive and the beginning budget is usually very low. The smart solution would be to use a rep who knows the ropes. This year, J Lyons Marketing is celebrating 25 years as one of the leading Technology Rep firms that specializes in bringing European technology to top US technological corporations.

"Over the years, we have been responsible for match making hundreds of technology deals worth a billion dollars," said John Lyons, CEO of J Lyons Marketing. "On one hand, we keep in touch with the CTOs of Fortune 500 companies so that we know the problems that they are trying to solve. On the other, we are continually finding new technologies from our clients in Europe. It would be extremely hard for companies in Europe to know exactly which person in any number US based companies might be interested in their new technology but we do. Not only that but these guys will take our call because they know we deliver solutions time after time."

John gives examples of his successes such as a camera chip design win of 50 million units and counting, a battery design win for a Set Top Box worth USD 400 million, and a new disposable sample gathering device used in diagnostic testing with the potential to sell millions of units a year. 

Thinking outside the box is also a strength as John explained, "Sometimes a company develops a technology for a specific market but it can also be applied to other markets. For example, Movidius developed an image processing chip for consumer markets. We found a new market for their technology in security where they provide an innovative solution to analyze video feeds for movement and determine if it is suspicious. Their sophisticated video processing software can significantly cut down on false alarms." 

Further information can be found at www.jlyonsmarketing.com