Revolutionary Management for Change
“Yesterday’s business platform will not survive in the future. To prepare for this, focusing on one specific business field could be the solution. ‘Revolutionary Management’ is the most important and utilizes the Blue Ocean strategy. Thus, it is all about obtaining an opportunity to add a new engine through change.”
PONAFLEX’s CEO Mr. Han, Ki Shin continues “Our company as a comprehensive hose manufacturer is already on top. Yet, for continuous growth, we are humbly taking each step with the utmost care and steadiness.“ He is determined when saying “We will prove our own business guidance by proving that only those companies who challenge and change first before their competitors survive in the business world.”
Past, Present, and Future
Mr. Kim Soo founded the company in 1977, with the name “Phoong-nam Industrial.” Later in 2007, they renamed it as PONAFLEX. So far, they have been supplying a number of different hoses that are specially designed for electronic goods, industrial, and kitchen or pipe use. Mr. Kim’s vision “Relationships and trust with customers lasts forever” never goes out of style. Therefore, PONAFLEX always takes customers’ voices into account and values high quality products.
For example, in 2001, PONAFLEX created a new campaign called “Single PPM“ which helped each of their working sites reduce the failure rate of the products. As a result, the company became the first in the industry that was awarded with the “Silver Tower Order of Industrial Service Merit.” In 2006, PONALFEX won the Quality Management Award for its contribution to Incheon’s economic development.
Mr. Han took over his current position in 2005. That year, he decided to promote and focus on the food processing business. He then accepted the motto former CEO Mr. Kim led his company by, “people management. “ This meant “it is people who are leading the organization.” He adds “I would prefer creative people I can trust to a smart individual.” In the near future, he explains “PONAFLEX will keep building its strong and healthy structure on top of continuous growth and steady profit.” For this, we are planning to expand our business into a growing industry, strengthen our core abilities, and cultivate global manpower.” You can find more information at http://www.ponaflex.co.kr
Ponaflex has been selected as the KOTRA Seal of Excellence since 2009.