Pioneering Challenge of AM OLED Next-Generation Display
Pioneering Challenge of AM OLED Next-Generation Display
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  • 승인 2006.08.01 12:01
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Interview Highlight Samsung SDI spurring technology development for 3D imaging By grafting the PM OLED success myth on AM OLED (Active Matrix-Organic Light-Emitting Diodes) business, Samsung SDI (www.samsungsdi. co.kr) is poised to consolidate the company's phase as the No.1 display corporation in the world both nominally and virtually. As interest about AM OLED heightens, entering the spotlight as a next-generation display, the company drew interest of display business circles all over the world by announcing a mass-production investment plan for 4G LTPS (Low Temperature Poly-Silicon) mode AM OLED for the first time in the world on Nov. last year. By building LTPS mode AM OLED exclusive production line of 13,800 pyeong (around 45,540m2) in its Cheonan business place, Chungnam, with a total of 465.5 billion won (around $490 million) investment, it is said that Samsung SDI will dash into pilot mass-production system in Nov. this year, according to Samsung SDI officials involved in its AM OLED business. Prior to this, the company is making a full massproduction preparation by holding a ceremony to launch facilities for the sake of AM OLED mass-production line construction on past April 2006. Starting from this ceremony, Samsung SDI officials said that the company would install LTPS facility as well as OLED facility including the most cuttingedge automation facilities in its A1 line. This company aims to produce over 100 million AM OLED from 2008 by enlarging market to DMB, PMP (Portable Media Player) and game machine, etc., after penetrating the market through QVGA notch middle/small-sized OLED, starting mass-production at the beginning of next year. CEO Kim Soon-taek, Samsung SDI, emphasized: "Our pioneering challenge about AM OLED was initiated from absolute confidence regarding AM OLED success by securing independent technology on the basis of research development, accumulated through PM OLED." Following high-resolution mobile 3D display development by utilizing AMOLED for the first time in the world in June this year, Samsung SDI is attracting attention once again by developing the thinnest 2.0 inch Dual-Slim product one after another by using AMOLED in July this year. The birth of the thinnest 2.0 inch Dual-Slim product was made possible by 'Top Emission' technology as well as the slimmest design technology, AMOLED technology that only Samsung SDI holds independently, the firm's spokesperson explained. As a QVGA (240x3640) notch super precision high-resolution product plus brightness 250 candela (cd/m2), Samsung SDI showed unlimited possibility of AMOLED, which is called as a next-generation display, they said. In the 44th SID too, held in San Francisco, the company opened 4.3 inch AM OLED to the public for the first time that materialized WQVGA notch high resolution. Samsung SDI officials note that the company is putting spurs to technology development for 3D image materialization of notebook PC, monitor, and TV with the goal of 4.3 inch 3D AM OLED commercialization on the upcoming 2007. CEO Kim is underscoring that with the optimal mass-production system construction, Samsung SDI will settle as the strongest AM OLED corporation in the world.

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