SEOUL, KOREA- Samsung Electronics achieved record-breaking performance in the U.S. flat panel TV market. According to market research firm NPD Display on October 30, Samsung Electronics achieved a market share of 33.5 percent in the American flat panel TV market in the third quarter of this year, up 2.3 percentage points from a year ago.
This figure represents Samsung’s record-high quarterly share in the market. Its market share is higher than the combined figure of No. 2 to 4 players which is estimated at 33.3 percent.
In addition to the flat panel TV category, Samsung Electronics maintained its lead in the entire TV categories, including LCD, LED, smart, 3D, and plasma display, with its market share being more than 10 percentage points higher than No. 2 players in all segments.
The company attributed the strong results to an increase in sales of 60-inch-plus models and premium lineups, including 7080 series models.