Samsung Electronics Co. Ltd., announced today that Brazil will roll out Samsung Pay on July 19, with major financial partners, making it the first market in South America to introduce the company’s mobile payment service.
Secure and easy to use, Samsung Pay can be used to make purchases almost anywhere1 that debit cards or credit cards are accepted. Samsung Pay allows users to pay with their compatible Samsung smartphones at point of sale terminals, thanks to both MST (Magnetic Secure Transmission) and NFC technologies.
Brazil joins South Korea, the United States, China, Spain, Singapore, Australia and Puerto Rico in the list of priority markets to launch the mobile payment service.
According to research conducted by FEBRABAN (the Federation of Brazilian Banks), mobile banking usage is on the rise in Brazil. In fact, it increased by 138 percent in 2015 with more than 11 billion bank transactions through smartphones, compared to 4.7 billion transactions in 2014.
"Samsung Pay reinforces the company's focus to bring value to both consumers and partners by bringing innovative services to your smartphones,” said Thomas Ko, Vice President and Global Co-General Manager of Samsung Pay at Samsung Electronics. “We are always exploring creative technologies and use cases to provide consumers with an immersive and holistic mobile wallet experience."
“We are extremely excited that Samsung Pay is now available in Brazil. As the first market in South America to roll out our mobile payment service, Brazil will pave the way for the region’s adoption of Samsung Pay,” said André Varga, Product Director of Samsung's Mobile Devices Division in Brazil.
