HELSINKI, Feb. 8, 2019 --
Immersal AR Cloud SDK Early Access Party
Immersal begins to hand the groundbreaking AR Cloud SDK over to developers. It's time to see what amazing AR-enabled apps they will create with it. To celebrate the beginning of this new AR Cloud era, Immersal is throwing a wild Early Access Launch Party for movers and shakers of the AR Industry - and the 120 developers in the SDK's Early Access waiting list.
The world will never be the same after the Immersal AR Cloud SDK is released. It enables AR anywhere as it makes 3D scanning a space and visual positioning using a phone easy (patent pending). This means that any app can now have fast, accurate and battery-friendly AR features. The technology works anywhere from small rooms to large halls to whole streets. No visual markers, bluetooth beacons or such are necessary.
Immersal has already also done something concrete with the SDK: An AR app for Finnkino (part of Odeon Group, which is owned by AMC, the largest movie theater chain in the world) has just been launched for media and coming out for public soon.
"We are also working with one of the biggest mobile game companies in the world, making them an AR version of their hit game with our technology.", boasts CEO of Immersal Jufo Peltomaa, visibly proud. "We are hoping the game to hit the market already in June. Immerasal can then collect the point cloud data from the players around the globe and begin to form the global AR Cloud. The whole planet will be AR-enabled! This is so cool I have to go and party now!", continues Peltomaa and vanishes to the crème de la crème crowd of the AR scene.
So Immersal is not another boring SDK company, but a future industry giant with planet-scale AR-enabling in mind. If you just raised an eyebrow, be sure to notice that Immersal is taking in a second seed round of 1M€ even as we type (250k€ already committed by current investors).
About Immersal
Immersal Ltd. has previously developed a first in the world: a multi-user AR infotainment platform for Exhibition Center Helsinki. The solution was launched in Jan 2017 and is still up & running. Now Immersal announces a groundbreaking AR Cloud SDK for 3D scanning and visual positioning (patent pending, not all features included yet). Immersal currently employs 10 AR gurus and aims to be the biggest AR company in the world. More: immersal.com
For more information please contact: Jufo Peltomaa, CEO: , jufo@immersal.com
Join the Early Access waiting list:www.immersal.com
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HH Global invests in Veriteva to strengthen data-powered marketing services
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LONDON, Feb. 8, 2019 /PRNewswire/ -- Leading market execution business HH Global today announced that it has acquired a majority stake in Veriteva, the investment company that owns Blueberry Wave, a data-powered customer engagement business.
With data and analytics at its core, Veriteva offers unrivalled expertise and systems to analyse, create and deploy business critical and marketing communications for clients, using a range of multi-channel disciplines for omni-channel deployment.
The acquisition will create mutually beneficial synergies allowing HH Global to meet growing client demand for credible data integration services that support customer journey development.
"We continue to focus on the growth of our core business and are constantly in dialogue with our clients about their requirements and changing needs. This acquisition will allow us to expand our service offering to provide data-powered marketing services to our clients. Following a thorough analysis of the market, we are confident that Veriteva is the perfect fit to support our service line expansion plans and complement our growth strategy," stated HH Global Group CEO Robert MacMillan.
Commenting on the investment by HH Global, Nick Dixon, CEO of Veriteva, stated, "HH Global's equity investment gives us the opportunity to materialise Veriteva's strategy whilst also growing and developing Blueberry Wave to provide extended services and solutions through strategic partnerships and business growth. Our product expansion will include systems integration, analytics, performance marketing and CRM database marketing.
"HH Global has an impressive track record of sustained global growth and I very much look forward to working with Robert MacMillan and the team."
Nick Dixon will be CEO of Veriteva and Blueberry Wave and will also be appointed to the Executive Board of HH Global. Rick Taylor, Dixon's business partner for the past 27 years, is due to retire on the 7th February 2019. Robert MacMillan, and Edward Parsons, Group Chief Financial Officer of HH Global, will be appointed to Boards of Veriteva and Blueberry Wave.
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For media inquiries: |
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HH Global |
Veriteva |
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Mark Tiedens |
Nick Dixon |
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About HH Global
HH Global Ltd., founded in 1991, is a leading, independent marketing execution partner to prominent brands in 44 countries. The company offers innovative and tailored solutions for the outsourced procurement of all types of printed marketing materials and creative production services, that drive down cost, speed time to market, improve quality, and increase sustainability. Every HH Global solution utilises HHub, a best-in-class marketing execution application, an expansive list of suppliers, proprietary processes, and the deep expertise of over 1000 employees. The company also operates HH Labs, the center of its innovation program, that brings fresh, new ideas to clients. With more than $500M in spend under management, HH Global maintains a razor-sharp focus on cost and quality, combined with an industry-leading sustainability program, offering improvements that provide both fiscal and environmental value. For more information, visit www.hhglobal.com.
About Blueberry Wave
Blueberry Wave is an award-winning customer engagement business that makes the complex simple so clients can succeed. We unify data, insight, and technology to orchestrate compelling customer engagement journeys with our 58 strong team of Blueberries based in Cirencester and Knightsbridge, London. For more information, visit www.blueberrywave.com
