Bodyfriend officially sponsors the Go match between Lee Se-dol and AI ‘Hangdol’
Bodyfriend officially sponsors the Go match between Lee Se-dol and AI ‘Hangdol’
  • Kim Min-jee
  • 승인 2019.12.18 11:24
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Bodyfriend's patented technology "Brain Massage," which helps relieve brain fatigue, improve memory and concentration, will officially sponsor Korean Go master Lee Se-dol's retirement match.

It is a retirement match for Lee Se-dol, the only human to win a game against Google's AlphaGo. The three rounds of this event are scheduled to take place on Dec. 18, 19 and 21.

AI “Handol” developed by NHN is an artificial intelligence based on massive data that has been accumulated since 1999 by serving “Han Game Go.”

Bodyfriend decided to sponsor the project with the aim of supporting professional Go players and the Go population, who need strong brain cognitive skills, with "brain massage," which can help relieve brain fatigue and improve memory and concentration.
Brain Massage is the world's first massage program to help relieve brain fatigue, improve memory and concentration through massage. It provides physical massage through "XD Massage Module" along with "Binaural Beat-applied” healing music to help relieve mental fatigue and improve concentration and memory.

The effect of brain massage has also been confirmed by clinical trials. Clinical trials have shown a statistically significant improvement in brain massage users' mental fatigue, concentration, and nonverbal memory, and language memory than in cases of simple massage or general relaxation.

"We hope that 'brain massage' will be of great help to those who have jobs that use a lot of brains such as Go players on the occasion of the Go match this time," said Park Sang-hyun, CEO of Bodyfriend.

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