Netmarble listed as one of the top 100 brands in Korea
Netmarble listed as one of the top 100 brands in Korea
  • Jung So-yeon
  • 승인 2020.04.06 13:51
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Netmarble was named "Korea's 100 Best Brands" in the first quarter of this year, announced by Brandstock, a brand value evaluation company. In the overall industry, the company ranked 54th, up six notches from last year, and was the only game company to be listed in the top 100.

The survey involved 170,000 members of Brandstock, of which Netmarble earned a total of 844 out of 1,000 BSTI points. Netmarble received 608 out of 700 points in the brand stock index and 236 out of 300 points in the consumer survey index.

"Although the value of many brands has leveled off due to the fact that consumption has stagnated due to COVID-19, Netmarble has gone up in reverse," a Brandstock official said. "It was mainly due to good results from major app markets when new games such as 'The Seven Deadly Sins: Grand Cross' and 'A3: Still Alive' were released at home and abroad in the first quarter of this year."

Netmarble released its mobile RPG "The Seven Deadly Sins: Grand Cross" in 170 countries around the world on April 3. Within a month of its launch, the game ranked sixth in sales at one of the big markets in North America's App Store, and is also cruising to top sales rankings in France, Taiwan and Hong Kong.

The "A3: Still Alive," which was released on March 12 in the Korean market, ranked second and third in sales rankings, respectively, on Apple's App Store and Google Play in just a week, and has so far maintained its top sales status steadily.

Meanwhile, Brandstock's "Korea's Top-100 Brands" is a brand valuation certification system that selects and announces brands with high BSTI scores as the top 100. BSTI is a brand value evaluation model that combines the brand stock index (70%) and the regular consumer survey index (30%) formed through simulated stock trading on the Brand Stock Exchange.

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