Pure White BlackBerry Bold 9900 Smartphone Launches in Korea

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Monday, December 19th, 2011
SEOUL, KOREA – Research In Motion (RIM) today announced the launch of the BlackBerry® Bold™ 9900 smartphone in Pure White for the Korean market. The stunning new smartphone will be available for pre-order from SK Telecom’s authorized BlackBerry® smartphone retailers starting December 20 ahead of in-store availability, which is expected by the end of December. Starting December 20, the first 2,000 customers to pre-order the Pure White BlackBerry Bold 9900 from SK Telecom will receive a BlackBerry® Authentic White Hard Shell (KRW 30,000  value) with their purchase.
Ticket Monster, a social commerce website, will also be offering a special promotion between December 20 to 22. In addition to a BlackBerry Authentic White Hard Shell, customers who pre-order the Pure White BlackBerry Bold 9900 from http://ticketmonster.co.kr can also enter into a lucky draw for a chance to win a travel voucher worth  KRW 1,000,000 from Ticket Monster.
“The new BlackBerry Bold 9900 smartphone delivers highly responsive performance and a best-in-class mobile communications experience that is being positively received by customers in Korea,” said Norm Lo, Managing Director, Korea, RIM. “We believe customers will be delighted to see the stunning new Pure White model arrive in time for the holidays.”  
The BlackBerry Bold 9900 is the thinnest BlackBerry® smartphone yet at only 10.5mm, and the first to offer the perfect union of a high performance keyboard and touch display integrated within the iconic BlackBerry Bold design. The new BlackBerry Bold 9900 is also the first BlackBerry smartphone to include built-in support for NFC (Near Field Communications), a new technology that is enabling many new and exciting capabilities, including the ability to pair with NFC-enabled accessories or read SmartPoster tags with a simple tap of the smartphone.Distinguished by its high performance, beautiful design, amazingly effective keyboard and brilliant touch display, the Pure White BlackBerry Bold 9900 is crafted with premium materials including a brushed stainless steel frame that puts the finishing touch on a truly outstanding smartphone.  
BlackBerry® 7, the operating system that powers the BlackBerry Bold 9900, introduces a new BlackBerry browser with a significantly faster, more fluid web browsing experience that is among the best in the industry. Combining the dramatically improved performance of the advanced WebKit browser engine together with powerful hardware enhancements, the BlackBerry Bold 9900 smartphone delivers browsing  results that are up to 40% faster than BlackBerry® 6 based smartphones and up to 100% faster than BlackBerry® 5 based smartphones.
Additional enhancements to the browser include optimized zooming and panning for smoother web navigation and optimized HTML5 performance for incredible gaming and video experiences. A wide variety of applications are available for download on BlackBerry® App World™. In addition, popular local applications from KakaoTalk and Tongyang Securities, as well as banking applications from Busan, Citi, Daegu, Gwangju, Nonghyup, HanaBank, IBK, Jeju, Jeonbuk, KEB, Kyungnam, Suhyup, and Woori are also available from the companies' websites.


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