SEOUL, KOREA – The Galaxy S4 is scheduled to make its debut in New York on March 14. Determined to overtake Apple in the US market, Samsung will disclose its flagship model “Galaxy S4” in the US, home to its archrival Apple.
On Sunday, during a press conference at the MWC 2013 in Barcelona, Shin Jong-kyun, president of Samsung Electronics' IT & Mobile Communications (IM) Division, announced that the Galaxy S4 will be unveiled in New York on March 14.”
The unpacked event for the Galaxy S4 will take place at Radio City Music Hall, a part of Rockefeller Center.
Since Samsung Electronics has thus far unveiled its new models mainly in the EU such as the UK and Germany, its location choice this time clearly underlines the Korean electronics giant’s determination to taken on the US market.
According to Strategy Analytics (SA), 37.6% of the US market, Apple’s home turf, was taken up by Apple and 26.2% by Samsung Electronics in 2012.
Sean Chung (hbpark@etnews.com)
**Article provided by etnews [Korea IT News]
[Reference] : http://english.etnews.com/electronics/2715655_1303.html