Manuel Pietra Nominated for CATAAlliance Innovation and Leadership Award
Ottawa, Canada (May 3, 2010) - FreeBalance, a global software company that helps governments leverage robust Government Resource Planning (GRP) technology to accelerate country growth, today announced that FreeBalance President & CEO, Manuel Pietra, has been nominated by the CATAAlliance for the Peter Brojde Award for Canada's Next Generation Executive Leadership.
For over two decades, the CATAAlliance Innovation Awards Gala Dinner has been celebrating the best in Canadian advanced technology. These awards are presented in recognition of exceptional contributions made to the creation of science and technology-based industrial strength in Canada. The CATAAlliance encourages people to cast their votes on the CATAAlliance website. Winners will be announced at the CATAAlliance Innovation Awards Dinner on May 19, 2010 at the Telfer School of Management, University of Ottawa, Canada.
"I am humbled to be nominated for a CATAAlliance Leadership award," said Manuel Pietra, President & CEO of FreeBalance. "This award validates the positive changes the people at FreeBalance are helping to make around the world. Global citizenship at FreeBalance is about our commitment to international development, active participation in the global community, and corporate social responsibility."
In mid-2006 following his appointment as FreeBalance President & CEO, Mr. Pietra initiated a new business strategy. The purpose of this change was to better address the global government market. Strategic goals were changed. The company re-organized. This new FreeBalance business model and planning process was based on the premise of "customers for life."
This strategic change to a For Profit Social Enterprise (FOPSE) software company has resulted in improvements in sales execution and operational efficiency. The evidence of this change has been an 18-20% per year annual growth. The industry has taken notice of the company's successes as FreeBalance won the Canada Export Achievement Award for the Ontario region in November of 2009.
As a FOPSE software company, FreeBalance contributes to customer country economies by forming local partnerships and hiring citizens to ensure independently sustainable implementations. FreeBalance GRP technology accelerates country growth and helps improve governance, demonstrate accountability in public finance and bolster citizen confidence through transparency. Public financial management reform is a key element of good governance and sustainable development. FreeBalance is also committed to supporting children's programs in the developing world. FreeBalance has established partnerships with organizations such as SOS Children's Villages to directly impact the lives of thousands of children.