Nam-jin Bang, CEO of MealGen, said, "We recommend wonderful restaurants and menus that our customers may like and provide expected ratings."
Baedal Minjok, Yogiyo, and Baedal Tong form the "Big Three" of the delivery app market, and there is a company that threw its hat into the ring, drawing attention.
MealGen is attracting attention in the delivery app market, increasing the convenience and satisfaction of users by lowering brokerage fees, a problem with the existing delivery service platform.
“We are providing an 'AI gourmet curating service' that recommends restaurants and menus that customers may like through data and provides an estimated rating.”
Unlike the existing service, it maximizes the effect of satisfying the gastronomy by providing an estimated rating reflecting personal taste.”
The most distinctive feature of MealGen is that the app does not end with personalized recommendations, but provides a recommendation service for groups through a follow function. It is possible to recommend a menu that considers the tastes of members such as friends and colleagues.
"If another user places an order through the review I left behind, it provides a reward, which is linked to the user's account for financial investment services."
We differentiate it from existing delivery platforms because the three core functions of food recommendation, community, and investment, which are in high demand, can be used in this delivery platform.
As the use of 'untact' (new buzz word in Korea referring to the combination of prefix 'un' and the word 'contact') services has increased due to the current economic downturn and coronavirus, delivery platforms have skyrocketed as a major sales channel in the foodservice industry.
However, as the monopoly of delivery platform companies has set high brokerage fees, small scale business owners complain about running the store.
“Some local governments have released food delivery applications to meet demands from customers and restaurant owners who have called for low commission fees, but they are having difficulties securing operating funds because they could not make a profit plan outside the platform.”
Mealgen's goal is to maximize customer satisfaction by recommending personalized restaurants and menus to small business owners.
"We plan to increase brand awareness and increase the number of users with aggressive marketing strategies on media."
"We also want to design a winning business model by repeating, analyzing, and proceeding with new strategies in order to welcome back returning users and increase user loyalty," said Bang.
