- ‘Vainer Pay’ powered by UB for Online, Mobile and Brick and Mortar Shopping
- Providing Convenient Services that include E-Commerce, Easy Charge Service for Gift Certificates, Taxi Call, Pickup or Delivery Orders
- Expanding Customer Base by Co-Marketing with ‘Vainer’ and Other Sportswear Brands
Harex InfoTech, Kyung-yang Park, CEO of UBpay (User Centric Mobile Payment Shared Platform) Service Provider, signed a partnership agreement with Vainer one of the leading Korean handmade shoes luxury brands on December 16, to launch a Mobile Service App with Vainer Pay.
By sharing the UBpay platform, Vainer will run its own branded mobile platform, enhancing the quality of customer service and marketing based on transaction data accumulated to the user.
Through this, Vainer aims to build up a strong fandom among customers, by offering various beneficial services such as payment with loyalty points and coupons at the same time, mobile payment service in any brick and mortar store with or without a Point-of-Sale device, easy-charging-gift certificate services, etc.
Amid the COVID-19 situation, which demands non face-to-face transactions, Vainer plans to diversify the sales channel to online and mobile and to offer convenient shopping related services like mobile order and pick-up or delivery service, allied online shopping mall, and taxi call service.
Along with expanding partnerships with sportswear and other companies, Vainer will actively engage in marketing activities such as loyalty points and stamps, discount coupons for their customers to take full advantage of many benefits. Users will be able to shop and enjoy the services conveniently at both online and brick and mortar stores with various payment tenders including credit, debit, and pre-paid cards, local currency, etc.
Harex InfoTech currently shares the UBpay platform to enable its partners such as Korea Expressway Corporation, Ulsan Metro City, and Yoido Full Gospel Church to reduce the cost and to provide optimal non face-to-face service through their own apps.
Kyung-yang Park, President and CVO(Chief Vision Officer) of Harex InfoTech says, “We will support Vainer, Korean handmade shoes luxury brands, to become an innovative service provider by embedding user centric data, artificial intelligence, and on-demand services into their own app.”
