LG Display announced on December 27 that it will unveil a large number of transparent OLED solutions that can provide differentiated customer experiences in various spaces such as shopping malls, offices, and homes at CES 2022 online exhibition hall early next year.
LG Display will unveil a "transparent show window" that can be installed outside the store by attaching 4 55-inch transparent OLEDs vertically and horizontally for shopping malls and a "transparent showcase" combining transparent OLED with a display stand.
The company will unveil a "transparent smart window" that can be used for video conferencing, presentations, and entertainment while viewing a panoramic view by applying transparent OLED to an exterior window for office use.
It is also unveiling a "transparent shelf", a home screen concept for interiors, in which two transparent OLEDs are connected vertically for home use.
Currently, LG Display is the sole supplier of large transparent OLEDs around the world. In 2019, 55-inch transparent OLED with 40% transparency was commercialized and applied to shopping malls, museums, and subways.
Transparent OLED is a technology that maximizes the advantages of OLED, which emits light without a backlight.
According to a research study conducted by Boston Consulting Group (BCG), a global strategic consulting company, the global transparent OLED market is expected to grow from 100 billion won in 2022 to 3 trillion won in 2025 and 12 trillion won in 2030 with an average annual growth rate of 116%. is expected to reach
Lee Hyun-woo, head of LG Display's Life Display business group, said, "We plan to continuously introduce solutions that can provide a new high-end experience with transparent OLED."