Samsung Electronics has introduced Samsung Food, an AI-powered food and recipe platform designed to offer personalized culinary experiences.
Available in multiple languages across 104 countries, Samsung Food presents users with a diverse range of over 160,000 recipes. It functions as a personalized cooking assistant, aiding users in discovering new dishes, devising customized meal plans, and even facilitating online ingredient orders.
Additionally, the platform assists in managing cooking appliances, provides step-by-step cooking instructions, and enables users to share their favorite recipes on social platforms.
Samsung Food builds upon the brand's existing array of cooking appliances and food services, utilizing AI technology to enhance its capabilities. The platform is grounded in Whisk's extensive database, a smart food platform acquired by Samsung Next in 2019.
This integration incorporates advanced Food AI technology, which proposes meals based on user preferences and seasonal ingredients.
“The food we enjoy and the way we prepare it are central to our daily lives, and we all love to cook and eat together,” said Chanwoo Park, Executive Vice President and Head of the Service Biz Group of the Digital Appliances Business at Samsung Electronics. “By connecting digital appliances and mobile devices across the Samsung ecosystem and assisting users from shopping list to dinner plate, Samsung Food is using advanced AI capabilities to deliver a highly personalized, all-in-one food experience that users can control straight from their palms.”