Existing NXT enabled products, including the Philips Ambilight range of LCD TVs, KEF's KIT 100, and Mission's recently introduced M-cube system, continued to attract high levels of interest and attention at the show from both electronics retailers and the global media. The show also saw a number of NXT manufacturing licensees, including Billionsound, Eastech and Elac, highlighting their NXT capabilities to their customers. During a media breakfast hosted by NXT at its suites at the Las Vegas Hilton, international journalists were given the chance to have a first view of some of the company's latest prototypes and in-market products, as well as meet NXT executives and engineers face to face. The highlight of the session saw NXT's CEO, David Pearson and Business Director, Graham Ryan, presented with the coveted 'Product of the Year' award for the company's second-generation Distributed Mode Actuator (DMA) by Electronic Products magazine from the US.