Elivision, based in Korea, makes visual advertisement boards using Digital Information Displays (DIDs). These are the billboards of the Information Technology age. Also called Digital Boards, or Digital Photo Frames, they first developed a small 7 inch Digital Photo Frame version last March. The company has since developed the ability to produce a 70 inch board as well, which is more effective as a billboard than a photograph would be. When asked about the primary use of DID technology, Deokgeun Ahn, president of Elivision, said: "DID is a useful system to give information to many people at once in franchise offices, government and public offices, and so on." He went on to say: "They can use it to inform others about news, events, or schedule changes. They can also show photographs, music, and video."

 

Anywhere networked billboards DID technology can be installed anywhere and hooked up to a wired or wireless network. Or, it can be installed solo, with only the information it needs to display locally stored contents. The operating system is an open-source Linux system to cut costs. A large network of boards can be controlled from a single location using its integrated networking capability. President Ahn also spoke about his company's cooperation with local universities. "We have agreed to industrial- academic cooperation with Inha Technical College and developed local academic talent together." The president also spoke about the company's new exposure since they came up with the display technology.

"As we branched out into the LCD industry, we have participated in many exhibitions such as one in Chundo, the IT exhibition in Incheon, the Digital Exposition of Korea, and at CEBIT2008 in Hanover, Germany. We also took part in the World IT Show, in order to explore the northern European market. Finally, we participated in GITEX in Dubai earlier this year which resulted in a 3 million dollar deal for us." Sealing the deal The big deal was with a promotional LCD company which provides services to the new Abu Dhabi airport. Elivision was able to set up an export agreement to the Middle East with the company. The company expects to participate in many other opportunities such as IT expositions in Switzerland and Spain, and CES 2009 in Las Vegas. The company expects good things in 2009 similar to their success in Dubai this year.