NEWTON, US - PeerApp, the market leader in solutions that help operators speed delivery of Internet video, media and entertainment, today announced a new software release that doubles the traffic handling capacity, while keeping the same footprint of the award-winning UltraBand® product line.
With PeerApp, operators ensure that their customers are able to watch video from services like Netflix and HBO GO on televisions, laptops, tablets and other devices -- without experiencing buffering or stalling. The Company is also introducing new mid-range products, creating the broadest product range in the industry scaling from under 1 Gbps traffic handling capacity through to 150 Gbps in a single system for Tier 1 needs. This breadth of range gives cable, telco, and mobile operators many options for a "right sized" approach to augment their networks to meet customer Quality of Experience (QoE) expectations in an operationally efficient manner. The solutions are available today; existing customers can take advantage of software upgrades.
Internet consumption of media and entertainment is exploding, driven by services such as YouTube and Netflix, recent announcements for direct streaming offers from CBS, HBO and ESPN, as well as Internet-connected mobile devices. The consumption explosion is straining operator networks, resulting in poor subscriber QoE even in advanced broadband and 4G/LTE environments. In addition, dynamic events such as the World Cup and software updates like iOS 8, cause traffic spikes that also impact the subscriber experience, a key factor in customer retention.
With PeerApp, operators are able to augment their networks to offer accelerated local delivery of Internet content of all types to their subscribers. The PeerApp approach improves QoE by eliminating buffering or stalls, increases operational efficiency, and opens service delivery and monetization opportunities. With the move to 4K/Ultra-High Definition (UHD) video, the PeerApp solution becomes even more important for delivering a good QoE to subscribers.
"Our continued innovation of the UltraBand solution is important to our over 450 customers worldwide. As operators look to consider new broadband strategies, especially around streaming video and OTT monetization, PeerApp offers a comprehensive solution that can be deployed in a 'right-sized' manner to fit unique needs of each operator," said Alan Arolovitch, PeerApp CTO. "With entry-level systems ranging from under 1 Gbps to 5 Gbps, we can meet the needs of smaller operators, college and universities, or smaller-scale 'edge' deployments. Our mid-range offer brings great density and power efficiency and can also be deployed in the core or at the edge of the network; and we continue to support growing Tier 1 needs with high-end capacity and fully redundant systems that range up to 150 Gbps."
By Blaise Judja-Sato (info@koreaittimes.com)
