LG to Demonstrate High Dynamic Range (HDR) Enabled TV at IFA 2015
LG to Demonstrate High Dynamic Range (HDR) Enabled TV at IFA 2015
  • By Yeon Choul-woong (info@koreaittimes.com)
  • 승인 2015.09.03 11:44
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This week at IFA 2015 in Berlin, LG Electronics will demonstrate High Dynamic Range (HDR)-enabled TV and broadcasting technologies in cooperation with a host of high-profile broadcasters and content providers. The highlight will be a demonstration of BBC Research & Development’s HDR content transmitted to LG 4K OLED TVs.

LG will hold the world’s first demonstration of HDR Hybrid broadcast broadband TV 2.0 (HbbTV 2.0) content on LG 4K OLED TVs. The BBC HDR content will be streamed by the EBU (European Broadcasting Union) which will employ an adaptive bitrate streaming technology, MPEG DASH, also known as Dynamic Adaptive Streaming over HTTP. This technology enables HDR content streaming over the Internet to be delivered from conventional HTTP web servers.

What’s more, LG and its partners will demonstrate the transmission of satellite HDR content, utilizing SES ASTRA’s established satellite systems. One of the leading satellite broadcasting services in the world, ASTRA’s network reaches 312 million households of which 154 million are in Europe.

Visitors to LG’s booth will be able to experience HDR content delivered via BROADCOM’s set-top box, which delivers HDR content via HDMI. Audiences will be able to see and compare the visual impact of HDR content against current industry standard content.


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