LG Electronics announced on July 13 that it has introduced large outdoor advertisements for LG OLED TV on Causeway Bay, Hong Kong's busiest street.
The advertisement is 66 meters wide and 8.6 meters long and catches the eye of people passing by. The advertisement on the outer wall of the building can be set up side by side with 45 65-inch LG OLED TVs, and the entire area is larger than the basketball court.
Causeway Bay has a large floating population because shopping malls and department stores are gathered. LG Electronics recently installed this outdoor advertisement in line with the launch of LG OLED Gallery TV. The company plans to focus on promoting the beauty of gallery design.
LG's OLED gallery TV is less than 20 millimeters thick with a 65-inch standard and has all of its screens, drivers, speakers and wall-mounted components. The whole TV sticks to the wall without needing an external device.
Compared to installing other TVs as wall hangers, the screen immersion is superior and makes the space more beautiful.
Among new OLED TV products this year, 77/65/55GX models and 77ZX models applied gallery designs.
LG's OLED TV's are receiving favorable reviews from media for its overwhelming performance and differentiated design. Gear Patrol, a U.S. review magazine, picked LG OLED Signature TV as one of the 10 most gorgeous gadgets in 2020.
"LG Electronics will continue to solidify our OLED leadership by using LG OLED Gallery TV, which has both high-pressure image quality and innovative design," said Lee Sang-bong, head of LG Electronics' Hong Kong division.