Samsung Electronics opened 'Samsung Galaxy Unpack 2019' at Bill Graham Civic Center in San Francisco on February 20 (local start) and introduced its strategic Smartphone called 'Galaxy S10'.
At the event, attended by more than 3,500 global partners and media outlets, Samsung Electronics announced its foldable smartphones 'Galaxy Fold', wearable devices 'Galaxy Watch Active', 'Galaxy Fit' and 'Galaxy Buzz' that signal the birth of new mobile categories, including the Galaxy S10 lineup.
“Since its launch ten years ago, the Galaxy S series has stood for premium innovation – offering consumers an incredible experience, and the ability to find the device that’s right for them,” said DJ Koh, President and CEO of IT & Mobile Communications Division, Samsung Electronics. “Galaxy S10 builds on that incredible legacy, and delivers breakthrough display, camera, and performance innovations. With four premium devices, each built for a unique consumer in mind, Samsung is leveraging a decade of industry leadership to usher in a new era of smartphone technology.”
There are four new phones in the Galaxy S10 range: the standard Galaxy S10, the bigger Galaxy S10+, a smaller Galaxy S10E and a 5G smartphone which will be available to buy later this year.
Introducing the Dynamic AMOLED Display: Full Screen Experience with Ultrasonic Fingerprint Scanner
Galaxy S10 is made with Samsung’s best screen yet, the world’s first Dynamic AMOLED display. As the first HDR10+-certified smartphone, the display delivers vivid digital content, and with dynamic tone mapping, you’ll see a wider range of color for a brilliant, realistic picture.
Galaxy S10’s Dynamic AMOLED display also includes the first-ever in-display Ultrasonic Fingerprint Scanner that reads the 3D contours of your physical thumbprint – not a 2D image of it – for improved anti-spoofing. With the world’s first FIDO Alliance Biometric Component certification, this next generation biometrics authentication offers vault-like security to keep your device safe.
Pro-Grade Camera
Building on Samsung’s camera leadership of Dual Pixel and Dual Aperture firsts, Galaxy S10 introduces new camera technology and advanced intelligence that makes it easy to take epic shots and videos:
Ultra Wide Lens: A first for the S Series, Galaxy S10 offers an Ultra Wide Lens with a 123-degree field of view, like the human eye, so what you see is what’s in frame. Perfect for impressive landscape shots, big panoramas and even fitting the entire extended family into the photo, the Ultra Wide Lens ensures that you’ll always be able to capture the full scene.
Super Steady & High-Quality Video Recording: Galaxy S10 offers Super Steady recording with digital stabilization technology. Whether you’re dancing in the middle of an amazing concert or trying to record every detail of a bumpy bike ride, Super Steady allows you to capture the moment. Both front and rear cameras can shoot in up to UHD quality, and in an industry first, the rear camera gives you the flexibility to record in HDR10+.
AI Camera: Galaxy S10 makes already smart features more accurate with a Neural Processing Unit (NPU) so you can get pro-grade shots worth sharing without having to manually select any advanced camera settings. Scene Optimizer can now recognize and more accurately process additional scenes because of the NPU. And with Shot Suggestion, Galaxy S10 offers automatic composition recommendations so you can frame your photo better than ever.
Intelligent Performance Features to Help You Get the Most Out of Your Phone
Galaxy S10 is built with premium hardware and machine-learning-based software that works hard so you don’t have to. From brand new power sharing capabilities to AI-powered performance enhancement and Intelligent Wi-Fi, Galaxy S10 is Samsung’s most intelligent device yet, from the inside out.
Wireless PowerShare: Samsung introduces Wireless PowerShare on Galaxy S10, making it possible to easily charge Qi-certified smartphones and even compatible wearable devices. In addition, Galaxy S10 is capable of charging itself and a second device simultaneously via Wireless PowerShare, while connected to a regular charger, enabling you to leave your second charger at home while on a trip.
Intelligent Performance: The new AI software on the Galaxy S10 automatically optimizes battery, CPU, RAM, and even device temperature based on how you use your phone and continues to learn and get better over time. Leveraging AI-capabilities, Galaxy S10 also learns how you use your device to launch your most frequently used apps faster.
Intelligent Wi-Fi: Galaxy S10 comes with Intelligent Wi-Fi that allows for an uninterrupted and safe connection by seamlessly switching between Wi-Fi and LTE, as well as alerting you of potentially risky Wi-Fi Galaxy S10 also supports the new Wi-Fi 6 standard, making it possible for better Wi-Fi performance when connected to a compatible router.
Bixby Routines: On Galaxy S10, Bixby automates your routines and provides personalized recommendations to make your life easier. With pre-set and personalized routines, such as Driving and Before Bed routines, which are customized based on your habits, Galaxy S10 makes things simpler by automatically reducing device touches and cutting steps out of your day.
A New Era of 5G Connectivity
Just as it did with 2G, 3G and 4G, Samsung is leading the way with 5G—working with major carriers to develop and deploy 5G networking technology. Now, Samsung is putting the power of 5G in consumers’ hands with Galaxy S10 5G, Samsung’s first flagship 5G smartphone. With Galaxy S10 5G, consumers on a 5G network can download a full season of a TV show in minutes, play graphics-rich cloud games with virtually no lag, enjoy enhanced VR and AR experiences and stay in touch with friends and family via real-time 4K video calls. To take full advantage of 5G connectivity, Galaxy S10 5G features the largest-ever Galaxy S series display, the 6.7-inch Infinity-O Display; Samsung’s 3D Depth Camera for 3D-image capturing to power Video Live focus and Quick Measure; powered by 4,500mAh with Super Fast Charging at 25W.
The Best Comes Standard: Galaxy Foundation and Next Level Ecosystem
The Galaxy S10 line offers everything you have come to expect from the Galaxy S series and more—including Fast Wireless Charging 2.0, IP68 water and dust resistance, a next-generation processor and Samsung services like Bixby, Samsung Health, Samsung Pay and Samsung DeX. You will get the largest storage capacity available on a Galaxy device – the S10+ even comes with 1TB of built-in storage – and the ability to add an additional 512GB microSD card for up to 1.5TB.
Speed: Galaxy S10 gives you the capability to access next-generation Wi-Fi 6, which gives you prioritized and four times faster access over other users in crowded areas, like an airport. Experience lightning fast LTE for downloading and browsing capable of up to 2.0 Gbps for the first time ever.
Gaming: Engineered for the best possible gaming experience, Galaxy S10 is built with AI-based on-device gaming performance optimization software and premium hardware including Dolby Atmos for gaming mode and a vapor chamber cooling system. Galaxy S10 is also the first mobile device to be optimized for games created on the Unity platform.
Security: Galaxy S10 is built with defense-grade Samsung Knox, as well as a secure storage backed by hardware, which houses your private keys for blockchain-enabled mobile services.
Galaxy S10 Availability & Pre-Ordering
Galaxy S10, Galaxy S10+ and Galaxy S10e will be available in Prism White, Prism Black, Prism Green, Prism Blue, Canary Yellow and Flamingo Pink. Galaxy S10+ will also be available in two, all-new, premium Ceramic models: Ceramic Black and Ceramic White.
The Galaxy S10, Galaxy S10+ and Galaxy S10e will be available in stores and online beginning March 8, 2019 in select markets. Pricing starts at $899.99 for Galaxy S10, $999.99 for Galaxy S10+ and $749.99 for Galaxy S10e. Preorders for the Galaxy S10, Galaxy S10+ and Galaxy S10e begin tomorrow, February 21, 2019. For a limited time in select markets, consumers who pre-order a Galaxy S10 or Galaxy S10+ will receive a pair of Galaxy Buds ($129.99 value) for free. Listen to your favorite music on the go, and up your fitness game, when you get your hands on the Galaxy S10 earlier than others.
